My Story


Here at Apurity Soap Co, I produce handmade artisan soaps, made in small batches using the finest sustainable quality ingredients. Free from synthetic fragrances and colours , non toxic and free from parabens, sulphates, alcohol, preservatives and DEA's.


My soap journey began back in 2011 when I discovered the traditional method of cold process soap making which dates back for thousands of years. I completely fell in love with the process and science behind making artisan soap and how I could formulate and develop my very own botanical recipes that are not only good for the body but good for our environment.


I'm Tina the founder of Apurity Soap Co, I started my career in the beauty industry back in 1999, as a qualified beauty and holistic therapist working within some of the industries largest skin spa's. Following the birth of my daughter in 2011 who developed severe Atopic dermatitis at just 6 weeks old, my search for natural, non toxic irritant free skin care led to the production of my own quality body products that are safe and non irritating to use on even the most sensitive skin.

My ethos is to provide quality luxury body products that do not expose our skin to many of the harmful toxic ingredients that are commonly found in cosmetic products today.


 Every artisan soap will arrive to you in completely bio degradable and plastic free packaging. Hand wrapped and handmade.



All of my products have been certified by a cosmetic safety assessor and comply with all Eu laws and regulations

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